You’ve heard about these shoes, probably from co-workers or friends, and you’ve most likely been massively bombarded (some would even consider “over-bombarded”) by advertising by the companies peddling them. These are those “shaper” or “toner” or “exerciser” shoes that were initially promising to turn you into a world-class athlete by… walking. There was an inordinately [...]
June 2010
The Setup For a few years now, Starbucks [SBUX] has been offering free Wi-Fi access to two groups of people: qualified AT&T wireless customers, and Starbucks Card holders. While it has worked well for the “in” people, it has been a point of mild consternation for those who have not been inclined to get a [...]
