First, it was an inkling of an idea…
Then, it was a lil’ Web app that the techies lurked on…
Then, it was experiencing some early growing pains as more mainstream Web users landed on it…
Then, it became notorious during the 2008 election year and has continued to even earlier this year, as various politicians got in trouble for spending too much time using Twitter and spilling the ‘beans, but not enough time focusing on the business at hand…
… And then the TV media got wind of it, and all sorts of folks (and their moms) got onto the service to see what it was all about…
More recently, the Twitter heads have been making the rounds of various get-togethers, like this week’s D Conference…
And now: Twitter makes its splash on CNBC, with Evan Williams taking a few minutes to chat with Julia Boorstin, and some more time getting questioned by the CNBC lunch-time roundtable. Fortunately, Evan spent some time letting the public know a brief summary of Twitter’s history, including its character limit and how it has helped, rather than hurt, the service.
Plenty of talk about who would buy Twitter, how long Twitter will last independently, how will Twitter get monetized (if at all), where is Twitter really going… These are things that buy-out folks are always looking toward, despite Twitter remaining a privately-owned company. Although Evan was playing the interview game fairly close to his proverbial vest, it is very clear that Twitter as a brand has a lot of perceived value at this time.
Is there anything that Twitter can’t do? 
