A couple of days ago, eWeek reported that Microsoft [MSFT] is launching their new BizSpark program, intended to help startups develop their products using Microsoft products.
Now, I know what you’re thinking: “Gee, isn’t that just like programs from other companies, like Sun?”
Well, yes, but– no.
The Startup Essentials from Sun [JAVA] is an upfront subscription based program that provides various resources for startups, as well as discounts on various Sun products and Sun-branded services. In addition to the available services, it also opens the opportunity to discuss options with some Sun-connected VCs.
On the other hand, Microsoft’s BizSpark is a time-limited (three year duration) program that attempts to target privately-held SaaS (software as a service) development companies that just started (been in business for less than three years) that are currently generating less than $1M USD revenue annually. Easy enough, right? If your company qualifies, you get a MSDN subscription and accompanying software and RTU for SaaS dev work, as well as (potentially) access to Microsoft’s Azure computing cloud platform. In addition, your company gets listed in the BizSparkDB, a directory listing for the startup companies under the ‘umbrella.
Once the three year duration completes, you’re obligated to pay a $100 USD entry fee (although you’re exiting).
Not a bad deal, right? 
